Facebook Marketplace Auto Reply Guide

Your complete guide to automating Facebook Marketplace conversations with AI-powered responses

Welcome to GetReplyNow

Your all-in-one tool for automating Facebook Marketplace conversations and setting up an AI-powered Facebook Marketplace auto reply system.

This quick start guide will walk you through every part of the dashboard so you can set up your automated replies and start engaging buyers in minutes.

Chat Playground

The Chat Playground is where you can test your Facebook Marketplace listings before they go live. Think of it as a safe, private practice area where you can:

  • Select one of your listings
  • Ask questions a potential buyer might ask
  • See exactly how your Facebook Marketplace auto responder replies

Everything here works like your live setup, except:

  • You won't receive actual Facebook messages
  • Buyers will not be contacted during testing

Chat Playground Interface

πŸ’‘ Pro Tip: Use this to fine-tune your listing descriptions and auto-reply messages before activating them, ensuring you match your target keywords and improve conversion rates.

Conversations

The Conversations section is your Facebook Marketplace inbox view inside GetReplyNow.

Left Panel: All incoming conversations from Facebook Marketplace

Middle Panel: Complete chat history with automated replies from your chatbot

Conversations Dashboard

This is where you can monitor how your Facebook Marketplace auto responder handles real buyer interactions.

My Listings

My Listings is where you manage every connected Facebook Marketplace listing.

Here you can:

  • Edit listing details for better keyword targeting
  • Delete listings you no longer need

Managing Listings

Optimizing your listing descriptions here helps improve both search visibility and auto-reply accuracy.

Create Listing

Automatic Listing Import with Chrome Extension

Save time by automatically importing all your active Facebook Marketplace listings with our Chrome extension!

How It Works

  1. Open our Chrome extension
  2. Go to facebook.com/marketplace/you/selling - your active listings page
  3. Click "Fetch Listing Names" button in the extension
  4. Done! All active listings are automatically imported to GetReplyNow

Facebook Marketplace Selling Page with Extension

✨ What Gets Imported:

  • All currently active listings (sold/pending items are skipped)
  • Exact listing titles for perfect matching
  • Automatically creates listings in your dashboard
  • Completely hands-free setup

⚠️ Note: After importing, you'll still need to add descriptions and instructions for each listing, but the tedious title-matching step is done automatically!


Manual Listing Creation

⚠️ Important: If creating manually, the title needs to match keywords from your Facebook Marketplace listing for the auto-reply to trigger.

How Listing Matching Works

When a buyer messages you about a listing, our system:

  1. Searches for matches - Looks for your listing title within the buyer's message
  2. Ignores case and accents - "iPhone 12" matches "iphone 12" or "IPHONE 12"
  3. Picks the most specific match - If you have both "iPhone" and "iPhone 12 Pro Max" listings, and a buyer asks about "iPhone 12 Pro Max", it will match the longer, more specific listing
  4. Partial matching - The buyer doesn't need to type the exact title. If your listing is "Samsung Galaxy S21" and they message "Is the Samsung Galaxy S21 available?", it will match

Each listing includes:

Description: The product details used in auto-replies

Instructions: Step-by-step rules for the chatbot to follow

Example instructions:

  1. Ask for the buyer's contact number
  2. Ask for their available delivery date

Create Listing Form

Advanced Strategy: One Listing, Multiple Ads

Since our system uses intelligent keyword matching, you can leverage this for powerful A/B testing and increased exposure:

Example Setup:

  1. In GetReplyNow, create one listing:

    • Title: "iPhone 13"
    • Description: Your product details
    • Instructions: Your automated flow
  2. On Facebook Marketplace, create multiple ads:

    • "iPhone 13 - Excellent Condition"
    • "Like-New iPhone 13 Must Sell"
    • "iPhone 13 128GB Unlocked"
    • "Perfect iPhone 13 for Students"

✨ Result: All ads containing "iPhone 13" will trigger the same auto-reply, giving you:

  • 5x more visibility in search results
  • A/B testing which ad copy performs best
  • More chances to appear in "Recently Listed"
  • Beat competitors by dominating search results

πŸ’‘ Pro Tip: Create specific listing titles for accurate matching, or use broad keywords like "iPhone" to catch all iPhone-related inquiries. Just ensure your auto-reply is appropriate for the variation!

These rules apply only to that listing β€” perfect for tailoring Facebook Marketplace automated replies to different products while scaling your presence.

Detailed explaination about this advanced strategy

Template Mode: Pre-Written Responses

Template Mode allows you to skip AI entirely and use pre-written, sequential responses instead. Perfect for when you want complete control over every reply, or when you have a simple, repeatable conversation flow.

How It Works

When Template Mode is enabled:

  1. The bot sends your first pre-written response to the buyer's first message
  2. The bot sends your second pre-written response to the buyer's second message
  3. And so on, sequentially through your templates
  4. After the last template is sent, the bot stops replying (no more automated responses)

When to Use Template Mode

βœ… Perfect For:

  • Simple qualification flows (e.g., "Is this available?" β†’ "Yes!" β†’ "Here's my number")
  • Consistent product information you want to control exactly
  • Listings where AI variability isn't needed
  • Avoiding AI costs while still automating initial responses
  • Time-sensitive offers with specific wording requirements

❌ Not Ideal For:

  • Complex, multi-topic conversations requiring context awareness
  • Situations where buyer questions vary significantly
  • When you need dynamic responses based on buyer intent

Setting Up Template Mode

  1. Toggle Template Mode ON when creating or editing a listing
  2. Add your responses - click "+ Add Response" for each sequential reply
  3. Each response gets sent in order, one per buyer message
  4. Description and Instructions become optional when Template Mode is enabled (they're not used)

Example Setup:

Response #1:

Hi! Yes, it's available and can be bought today 😊

Response #2:

Feel free to check out more details at MyCarStore.com

Response #3:

If you'd like to call or text, reach me at 555-0123. Happy to answer any questions!

How Buyers Experience It

Buyer: "Is this still available?"
Bot: "Hi! Yes, it's available and can be bought today 😊"

Buyer: "Great! What's the condition?"
Bot: "Feel free to check out more details at MyCarStore.com"

Buyer: "How can I contact you?"
Bot: "If you'd like to call or text, reach me at 555-0123. Happy to answer any questions!"

Buyer: "Thanks!"
Bot: (No response - all templates used)

Template Mode vs AI Mode

Feature Template Mode AI Mode
Response Type Pre-written, sequential AI-generated, context-aware
Cost Uses credits (1 per message) Uses credits (1 per message)
Flexibility Fixed responses only Adapts to buyer questions
Setup Time Quick - just write responses Requires detailed instructions
Best For Simple, repeatable flows Complex conversations
Stop Condition After last template Based on max message limit

Important Notes

⚠️ Template Exhaustion: Once all templates are sent, the bot will not reply to additional messages. Plan your template count accordingly.

πŸ’‘ Pro Tip: Use 2-3 templates for initial qualification, then let buyers reach out directly. This balances automation with personal follow-up.

πŸ”„ Editing Templates: You can edit templates anytime. Changes apply to new conversations only (existing conversations continue with the old templates until they restart).

Channel Settings

Channel settings apply to every listing connected to your Facebook account.

  • Disable All Messages: Pause all Facebook auto replies
  • Channel Description: General business info for all listings
  • Channel Instructions: General chatbot rules for all listings
  • Catch-Up Mode: conversations to scan on startup
  • Max AI Messages per Conversation: Prevents the bot from sending too many replies
  • Skip Listing Comparison: Reply to ALL messages regardless of listing match (see below)
  • Webhook URL: Integrate with Zapier, Make, or n8n for advanced workflows

Channel Settings Configuration

Catch-Up Mode (Advanced Feature)

When enabled, the chatbot will scan and reply to recent conversations, even if the blue dot (unread indicator) is gone. After finishing the scan, the chatbot automatically switches back to normal blue dot detection mode.

How It Works

  • Normal Mode: Bot only detects and replies to conversations with a blue dot (unread)
  • Catch-Up Mode:
    1. At startup, bot scans a set number of recent conversations (e.g., 20)
    2. Finds conversations that match your reply rulesβ€”even if already opened
    3. Sends replies
    4. Automatically switches back to normal blue dot detection

Best Use Cases

βœ… Missed Conversations: You clicked into a chat but forgot to reply (blue dot is gone)
βœ… Error Tolerance: Listing setup was incomplete, so the bot skipped the first time
βœ… High Volume Sellers: Need to make sure no conversation slips through during busy periods

Important Setup Notes

βš™οΈ Conversation Limit Setting

  • Configure how many recent conversations to scan (e.g., 10, 20, 50) in your Channel Settings
  • Higher numbers cover more ground but may take longer to process

⚠️ Performance Consideration

  • Catch-up scanning happens only at startup
  • After the scan, the bot goes back to blue dot detection for real-time efficiency

πŸ’‘ Pro Tip: Start with scanning 20 conversations. Increase the number only if you regularly miss chats. This balances coverage and performance.

Skip Listing Comparison (Advanced Feature)

When enabled, the chatbot will reply to every message from any listing, without checking for specific listing matches.

How It Works

  • Normal Mode: Bot matches specific listings β†’ uses Channel + Listing info
  • Skip Mode: Bot replies to everything β†’ uses ONLY Channel description & instructions

Best Use Cases

βœ… Single Product Sellers: You only sell one type of item across all listings
βœ… Service Providers: All inquiries need the same information (e.g., cleaning services, tutoring)
βœ… General Inquiries: You want to capture every lead regardless of what they ask about

Important Setup Notes

⚠️ Use messenger.com for best results

  • messenger.com - Only shows Marketplace conversations βœ…
  • facebook.com - Shows ALL messages (including non-Marketplace) ⚠️

When using facebook.com with Skip Listing enabled, the bot will reply to:

  • Marketplace inquiries βœ…
  • Direct messages to your page
  • Comments that trigger messaging
  • Any other Facebook message notifications

This can lead to awkward auto-replies to personal messages!

πŸ’‘ Pro Tip: Use Channel Description and Instructions wisely when Skip Listing is enabled - they'll be your ONLY source of information for all auto-replies. Make them comprehensive but versatile enough to handle any inquiry.

How It Works

When replying to a buyer, the chatbot intelligently combines:

Channel Description + Listing Description = Complete Auto Reply

This ensures every Facebook Marketplace auto reply contains both your general business information and the product-specific details the buyer needs.

Recommended Workflow

  1. Create listings with keyword-rich titles that match Facebook Marketplace exactly
  2. Test them in Chat Playground until your auto replies sound perfect
  3. Connect your Facebook channel and enable the chatbot
  4. Monitor Conversations to ensure responses match buyer intent

Need Help?

Our support team is here to help you set up your Facebook Marketplace auto reply system.